Contenido del programa

¿CUÁL ES EL CONTENIDO DE LA MISIÓN ACADÉMICA EN KELLOGG SCHOOL OF MANAGEMENT?

  • Marketing and Growth Strategies: Segmentación, Targeting and Positioning
  • Creating a Market-Focused Communications
  • Strategic Marketing Communications
  • Leading with Big Data and Analytics
  • Innovation Strategy and Management
  • Strategic Marketing Management
  • Digital Marketing
  • International Marketing
  • I Need Customer Insight - How Do I Get It?
  • An Eye Towards Growth